A highly accomplished Wine Tourism expert with over two decades of international leadership experience across the wine, hospitality and luxury tourism sectors. She currently works as curator of the prominent international event "Wine & Travel Week" - organized by Essência CO.-, and coordinates special projects for Blue Travel magazine, while serving as an independent consultant in wine tourism for premium wine properties.

Her extensive leadership track record includes the direction of wine tourism operations for major estates, including Aveleda Group, where she managed businesses across four different wine regions, and Quinta Nova N. S. Carmo, building the Amorim family’s investment from step zero and raising it to the high standards that later enabled its Relais & Châteaux distinction.

She acts as an expert advisor for national and international entities and shares her expertise as a Senior Lecturer in Executive Masters programs at top-tier institutions in Portugal and abroad. She holds degrees in Food Engineering, Œnology (France) and Hotel Management, complemented by a short MBA and a Luxury Brand Management specialization.